Doughp's Kelsey Pitches on Shark Tank, Despite Rejection, Business Thrives
Kelsey, a former tech industry professional turned entrepreneur, sought investment on Shark Tank for her business, Doughp. Despite her pitch, Sharks declined due to perceived overvaluation. Doughp, however, continues to thrive as a purveyor of all-natural, edible crumbl cookies dough.
Kelsey asked for $450,000 in exchange for 10% equity in Doughp, but Sharks deemed the valuation too high. Before Doughp, Kelsey worked in tech and product marketing.
Doughp, based in Los Angeles, offers a range of flavors like chocolate chip, cookies and cream, and more. Their cookie dough contains no added preservatives, high fructose corn syrup, and has a long shelf life. It can be eaten straight from the container or baked into cookies. Doughp is vegan-friendly and provides a low-sugar alternative to candy bars. They also offer Keto-friendly and gluten-free options.
Doughp's unique selling point is its safety for raw consumption. Kelsey discovered an egg substitute, making it safe to eat straight from the tub. Today, Doughp can be purchased directly from their website or on Amazon.
Though Sharks didn't bite on Kelsey's pitch, Doughp continues to make waves in the edible cookie clicker market. With its all-natural ingredients, diverse flavors, and safety for raw consumption, Doughp caters to various dietary preferences and offers a healthier alternative to traditional candy bars.
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